INNKEEPER
CLIENT
Innkeeper
TYPE OF CLIENT
Real Estate and Property Management
CATEGORY
Visual Identity, Social Media, Stationery
BRIEF
Innkeeper required a refreshed visual identity system to strengthen the brand’s presence across digital and print platforms. With an existing logo as the foundation, the objective was to expand the brand’s visual universe by creating a flexible pattern, social media templates, and stationery that reflect the company’s values of trust, sophistication, and professionalism. The rebranding needed to convey a premium aesthetic aligned with Innkeeper’s positioning in the real estate and property management sectors.
RESULT
The final identity builds on the existing logo by transforming its key symbol into a dynamic graphic pattern, bringing consistency and visual depth to the brand. This system was applied to social media templates and corporate stationery, ensuring coherence across touchpoints. The result is a refined and cohesive identity that highlights Innkeeper’s upscale character while enhancing recognition and trust across both digital and offline channels.
WHAT’S NEXT STARTS HERE.
Get in touch at rafaelaasalves@gmail.com